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HTML is good for debugging, but is unsuitable for application use.
Specify the format parameter to change the output format.
To see the non HTML representation of the XML format, set format=xml.
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<?xml version="1.0"?>
<api>
  <query-continue>
    <allpages apcontinue="Create_custom_application_launcher_in_Unity" />
  </query-continue>
  <query>
    <allpages>
      <p pageid="349" ns="0" title="Beagleboard XM setup" />
      <p pageid="332" ns="0" title="Beaglebone Spectrum Analyzer" />
      <p pageid="351" ns="0" title="Bonecam 2" />
      <p pageid="343" ns="0" title="Bonecam 3" />
      <p pageid="339" ns="0" title="Breaking the Ice" />
      <p pageid="316" ns="0" title="Building GNU Radio on Mac OS X" />
      <p pageid="342" ns="0" title="Building Gstreamer 1.2 from source" />
      <p pageid="344" ns="0" title="Buildroot for Beaglebone" />
      <p pageid="166" ns="0" title="C-band Receiver Station" />
      <p pageid="295" ns="0" title="Camera Software" />
    </allpages>
  </query>
</api>